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Transcript

How fomo is Turning Trading Into a Social Multiplayer Game

ft. Se (co-founder, fomo)

gm, welcome back to interop/acc.

When I first tried fomo, I expected another trading app. What I got instead felt closer to a social network - you follow your favourite traders, other people in the trenches follow you, and a completely new social graph forms around your decisions. It’s the kind of “fresh account” feeling you had the first time you opened Instagram or X.

The experience was surprisingly fun. New multiplayer elements layered onto the trenches. A crisp, clean UX that just worked - it reminded me of using Phantom for the first time, where everything feels so smooth you wonder why every other app feels harder.

So I brought on Se, the co-founder of fomo. His core belief is simple: trading is multiplayer, and designing for that unlocks the whole thing. Once you accept that, trading becomes a social game.

In this episode we get into that philosophy, what it means to onboard “normies” in a way that they have fun and stick around, and why fomo users check the app 20 times a day. More than Instagram. Which says something.

Enjoy the episode!

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