Playback speed
×
Share post
Share post at current time
0:00
/
0:00
Transcript
1

The Art of Marketing & Writing in Interop ft. Kram (LayerZero)

1

Hey there!

Welcome to another episode of The Insider, where we chat with the people pushing boundaries in the crypto space and explore their personal journeys, motivations, and everything in between.

Today, we're chatting with Kram, the Narrative Lead at LayerZero. He’s been deep in the interop rabbit hole for three years, watching as the multi-chain vision evolved from a concept into reality.

During this time, countless projects have emerged and faded, and Kram has seen every marketing tactic in action. We’ll tap into his insights on the latest trends in interop marketing and uncover what makes writing in crypto unique.

This episode is a must-listen for marketers and writers alike. So, sit back and enjoy!

Discussion about this podcast

The Cross-Chain Insider
The Insider
The Insider brings you exclusive interviews with industry experts, revealing their personal journeys, motivations, and unique perspectives. From the latest news to the untold stories, we offer a fresh take on the interoperability ecosystem.